Archive for the 'Promotion' Category

This is a FREE post: RockStartUp & PayPerPost

Sunday, January 14th, 2007

Rock Start Up

I’m not taking $7.50 for this post as I want to write about this on my dime. I came across RockStartUp.com a few months back through one of the CSS gallery sites, maybe Remix. I was in awe. I love web, I love video, I love entrepreneurs and I love watching a business start up and go somewhere. Combine those and give some transparency to an idea taking flight, a web business making it’s way and I’ll watch daily (or check every day for a new episode). So far there are 6 episodes to date, keep ‘em coming. The first one highlighted founder/CEO Ted Murphy getting his VC money and getting things going. Some of the videos are great … the ones that cover more of the business side. The others offer some entertainment but I could skip those, but I can see how others tune in for that alone.

Pay Per Post LogoAs far as PayPerPost, I don’t know where I stand. PPP should know that after watching RockStar, I went to the site, signed up but was denied as I had just started blogging at the time. I have yet to go back to resubmit now that I qualify. The plusses are a little coin for your efforts and having them put me onto new products or services. The fact that I can choose to post a little or a lot with these paid posts is enough control for me. The cons I guess are letting the money fog or direct your agenda or opinion. I know PPP doesn’t mandate a glowing post, but still … it does for many. You can also get more inner workings on PPP at their blog.

So I would recommend the RockStartUp vids to any web entrepreneur, it’s fun to watch someone making moves. As far as PPP, we all are in search of some currency, whether it’s cash, popularity, compliments, comments or just an avenue to rant. I’ll let you decide what your posts are worth.

Minnesota Blog of The Day

Wednesday, January 3rd, 2007

CityPages.comUpon reviewing my traffic from yesterday I noticed that City Pages, a news and arts weekly in the Twin Cities, had featured my Find Bufffalo blog. City Pages has a great collection of Minnesota based blogs to which FindBuffalo is listed on. I was the “Minnesota Blog of The Day“, you’ll see it as the third header down the page in their 1/2 Morning Communiqué.

There is nothing like an incoming link and a little validation that you’re worth reading to put a smile on your face, especially to start the day. Hopefully this isn’t the last!

The Power of PR

Monday, December 11th, 2006

I’m a strong believer in PR and press releases. In FindBuffalo.com’s infancy it will be important to tap into key PR opportunities to generate branding, awareness and buzz for the site locally. One thing that was easy as well as a must was to write a press release about the launching of FindBuffalo.com.

As you can tell from reading my blog, an accomplished writer I am not. Writing an adequate press release is not rocket science if you follow some basic rules. There are a lot of PR advice sites out there, just search it. I also feel that if you have zero talent or time to produce this, then seek a pro to help you out. It is more than worth it.

I used to visit PRweb to distribute a press release online, but they have moved away from free services to only fee services so it led me to seek out another source for this. I came up with PR.com after a search and used their free distribution service, but I did pay a small fee to include a link in the release. I linked the text “Buffalo, Minnesota” in the opening sentence to FindBuffalo.com in order to generate a bit of SEO weight. Click here to read the press release. The service also secured that the release would appear on Google News. Click here for Google News result display

In addition to seeking out ways to get PR, I hope that the site creates some opportunities by it’s unique offering and perceived value.